With the global pandemic outbreak in 2019, most businesses have
gone digital to survive in the market. Many people consider it an opportunity
for businesses to establish their online stores and increase their sales.
Nowadays, most people prefer to shop online rather than going to shop in
person. The eCommerce business has reached new heights in the past few years by
establishing more ecommerce stores.
If you are already running a brick-and-mortar business and wish to
sell online and make money, you need to build your ecommerce store. An
ecommerce store helps you to reach more target audiences and generate revenue.
Nowadays, building your eCommerce store is pretty straightforward because it
doesn’t take much time and technical skills to build an online store. Besides
this, there are many popular ecommerce store builders such as Shopify and
WooCommerce that can help you in your ecommerce
store setup. In this blog, you will learn how to build an eCommerce store
in 2022 in a step-by-step guide.
1.
Find a perfect ecommerce store builder
A good ecommerce platform plays a
vital role in the success of your ecommerce store. You must select an ecommerce
platform that can cater to your brand and product needs.
Popular
Ecommerce platforms
· BigCommerce
It is a scalable SaaS solution with 24/7 customer assistance and
multiple build-in features. The security is multi-layered to keep your data
safe and local payment options that bring clients from all over the world.
· Shopify
It is also a SaaS solution that is fully hosted with an easy and
faster setup. Shopify comes with a wide range of plugin options. Shopify is an
ecommerce platform that can control a large number of transactions in one
minute and easily manage traffic spikes.
· Magneto
Magneto is also a self-hosted ecommerce platform, and you can
customize the features. However, you need assistance with coding to enjoy the
full advantages of this platform. It has a huge variety of integration to
handle product suggestions and instant purchases easily.
· WooCommerce
It is an open-source ecommerce platform with a WordPress plugin so
that you can install it for free. It is mostly used by those who already have a
WordPress site. It is scalable with fully customization features, and
industrial experts inspect its secure coding.
2.
Choose a plan for yourself
After selecting a suitable ecommerce platform for your online store, you have to choose a plan regarding your package, products, and features. If you want to build an eCommerce store, you need to get a paid plan for your store products and features. Many popular ecommerce site builders are offering various packages for your ecommerce site building, such as
ECOMMERCE SITE BUILDER | SHOPIFY | BIGCOMMERCE | WIX | SQUARESPACE |
---|---|---|---|---|
Price per month | $29 | $29.95 | $23 | $18 |
Plan | Basic | Standard | Business Basic | Business |
If you want to sell fewer products in your
online store, you can rely on simple and basic packages. On the contrary, if
you are selling more products, you need to upgrade to more advanced plans that
can make financial sense. You have to decide how many products you are going to
sell in your online store and what features you want to choose accordingly.
If you want to sell fewer products in your online
store, you can rely on simple and basic packages. On the contrary, if you are
selling more products, you need to upgrade to more advanced plans that can make
financial sense. You have to decide how many products you are going to sell in
your online store and what features you want to choose accordingly.
3. Domain name for online store
After that,
you have to select a domain name if you don’t have one already. It is a bit in
the URL that helps to locate your online store name. A good name is imperative
to a successful ecommerce store, and it helps to build customer’s trust and
loyalty in your brand. Besides this, it also helps to establish your online
store. You can also purchase a domain name through Wix or Shopify for around
$10- $20 per year.
4. Select an ecommerce store theme
You need to
select a theme for your online store to make it look good, and you don’t need
any design expertise or coding to do it. All you have to do is to choose a
template from your store builder’s site. You can easily select a theme from
Shopify or Wix for your online store. You have to select the right template for
your ecommerce store depending on your store features, homepage style, and
customer needs.
5. Customize your store template
After the
template selection, you will need to customize it, which is pretty easy. You
have to go to the admin tools of the store to customize it. You can customize
anything such as color scheme, text size, font style, images, product position,
features, and many more. Most ecommerce site builders allow embedding
applications to cover all the features you need in your store that are not
built in.
6. Add products in your store
Now moving
on to add products that you want to sell in your online store. With ecommerce
site builders, you have full control over the product images. You need to add
the product name, price, category, description, and weight in this section.
Some store builders offer unlimited product addition options in your online
store, such as Wix, Shopify, and BigCommerce, while others have limited.
7. Set the payment methods
Setting the
payment methods is a critical part of the conversion of a browser into a
purchaser. But the ecommerce site builders have made it easy for you by
optimizing this process so you can offer the most effective payment methods
such as cash on delivery and online payment options such as PayPal, Mastercard,
Apple Pay, and Visa.
8. Shipment Settings
When you
are done with all of the above processes, you need to ensure how you will
deliver your products. You have to select a shipping option and how it works.
There are plenty of shipping options, including free shipment, flat rate, local
pick up, and many more. Many ecommerce site builders offer their shipping
services, such as couriers including USPS, FedEx, and Canada Post, for on-time
and reliable delivery of your products.
9. Preview and launch your online store
Now you are
good to go with your online store, but before launching, you have to preview
your store to make sure it is satisfactory to cater to your customer needs. You
need to check the language, currency, time zone, address, store name, contact
details, order, and product settings in your store settings to run your online
store properly.
Final Thoughts
An
ecommerce store helps you expand your business by reaching more potential
customers and generating more business revenue. It is easy to create an
ecommerce store of your own in 2021. All you need to do is hire a good
ecommerce site builder to help you build your online store.